Daqing Petrochemical's Efficient Products Reach a New Height

On March 19th, a brand-new automatic packaging and palletizing robot put pieces of wax plates into the packaging bags in an orderly way in the paraffin molding plant of the second refinery of Daqing Petrochemical Company, and then transported them to the device area by forklift for loading. In the first two months of this year, Daqing Petrochemical made great efforts to increase the production, sales and market share of high-efficiency products. The sales of high-efficiency products such as polybutadiene rubber, high-pressure polyethylene and paraffin wax increased by 2.36%, 0.88% and 0.9% respectively.

Since the beginning of this year, Daqing Petrochemical Company has fully implemented the spirit of the working conference of the group company, closely focused on the core business objectives of the company, highly focused on the key marketing projects, accurately carried out benchmarking and price comparison of various products, steadily enhanced its technical service capabilities, and continuously improved the marketing work and efficiency creation capabilities of refining and chemical products, laying a solid foundation for completing the annual business objectives.

Adhere to the win-win strategy, product supply and demand go hand in hand. Daqing Petrochemical always adheres to the business strategy of "winning in advance, calculating before doing it", constantly strengthens the communication and cooperation of "production, marketing, research and utilization", and continuously promotes the integration, relevance and fit of the whole industrial chain. The company pays close attention to market trends, actively strengthens the docking contact with regional sales enterprises and major customers, grasps market trends and price trends in real time, predicts market trends in advance, and seizes market demand opportunities. At the same time, follow the principle of giving priority to benefits, actively respond to market feedback, scientifically and reasonably formulate production plans, flexibly adjust the device load and product structure, and ensure the continuous and stable supply to downstream customers.

Accurately grasp supply and demand, coordinate transportation capacity to ensure production and sales. Daqing Petrochemical attaches great importance to giving full play to the efficiency advantages of featured products, keeping a close eye on the production trends of upstream enterprises and the demand changes of downstream industries, researching and exploring the relationship between supply and demand and the price law, and improving the market response speed. Aiming at the characteristic products such as cis-1,4-polybutadiene rubber and high-pressure polyethylene, which have strong innovation efficiency and high market recognition, we grasped the supply situation of resources in real time, accurately grasped the favorable opportunity of the bullish market, and quickly adjusted the production and sales strategy in cooperation with sales enterprises, thus realizing the increase in production and brisk sales of petrochemical characteristic products. In view of the practical difficulties caused by the sharp decrease of road traffic volume and insufficient railway transport capacity during the Spring Festival, the company formulated countermeasures in advance, actively communicated with sales enterprises and railway departments, actively fed back the demand for transport capacity, kept abreast of the dynamic of vehicle deployment, and extensively coordinated all available transport vehicles, thus ensuring the timely delivery of refining and chemical products and reasonable and controllable storage space of warehouses (tanks) during the Spring Festival.

Dig deep into the demand in Northeast China, and featured products will lead the way to increase efficiency. Daqing Petrochemical Company closely combined with the economic environment, market demand and industry policies in Northeast China, continued to carry out special market research and targeted research, and steadily promoted R&D, production and promotion of featured products. By anchoring the market segments in Northeast China and visiting typical manufacturers, we can accurately grasp the personalized characteristics of customers, reasonably reduce the production of geothermal pipe materials with shrinking demand in stages, and timely produce products such as metallocene film materials, high-pressure coating materials and high-toughness ABS needed by the market, giving priority to meeting the demand in Northeast China and maximizing product benefits. Since the beginning of this year, high-toughness ABS has made two market breakthroughs. The motorcycle helmet successfully passed the Fiona Fang system certification, and the related application tests for automobile parts are also steadily advancing, and the comprehensive performance of the product has been recognized by users.

In order to continue to expand market share and stabilize the market position of enterprises, Daqing Petrochemical cooperated with sales enterprises to strengthen the construction of sales channels, actively established strategic partnerships with well-known manufacturers in surrounding areas, and jointly promoted customized R&D and production of featured products. At present, the company is carrying out special cooperation with three well-known manufacturers on functional shed film materials, special pipe materials, high-toughness chlorinated materials and other products, and steadily expanding its dominant market share. In the first two months of this year, the market share of the company's rubber and plastic products in the Northeast increased by 8.78 percentage points year-on-year.